Center Parcs

Staff magazines and newsletters are a staple of any corporate
communications diet. In too many cases, however, dull or
complex content makes them difficult to digest.

So when Triffid was asked to work with Center Parcs in 2007 to
create and deliver a bi-monthly newsletter to communicate
business objectives and achievements, we took our inspiration
from the magazines that staff chose to pick up and read in
their own time.

The result? Here's the view of Center Parcs PR Manager Simon
Kay: "The newsletter has proved to be an extremely successful
tool for delivering our messages in an appealing and
accessible way and continues to receive rave reviews from our
staff."

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